Western Neighborhoods Project is dedicated to the history of San Francisco's Richmond, Sunset, OMI and West of Twin Peaks districts.   read more ...

A Short History of the Sunset District

San Francisco's Sunset District neighborhoods include Golden Gate Heights, Inner Sunset, Outer Sunset, Parkside, and Parnassus Heights.

Sand, scrub, and more sand. Such was the foundation of the Sunset District.

The Park and Ocean Railroad line along today’s Lincoln Way began bringing weekend revelers to Ocean Beach in 1883. What the passengers saw to the south was a rolling cold desert of sand. On some maps, the area was described as the "Great Sand Waste." This part of the Outside Lands was added to the city of San Francisco in 1866. An 1868 map created the grid pattern of streets we know today, but while speculators bought lots, until the twentieth century it was almost all undeveloped dunes.

Between the 1860s and the 1890s, the Inner Sunset had nothing but a few dairies, ranches, roadhouses, dynamite factories that kept exploding, and an early elementary school. On the west side of today's Golden Gate Heights hills, Carl Larsen had a chicken ranch, and members of the Green family planted eucalyptus trees in today’s Stern Grove. That was about it.

Although real estate investors such as Aurelius Buckingham and Sol Getz later tried to claim credit, the Sunset received its name in 1889, when the firm of Easton, Eldridge and Co. marketed land it was selling on the east side of Mount Sutro as "Sunset Heights."

Buyers did not rush in. The Olympic Club built an athletics facility on the block between 7th and 8th Avenues along Lincoln Way, but made so little use out of it, that it was abandoned when the lease ended.

The 1894 California Midwinter International Exposition held in Golden Gate Park gave the Sunset some life. Newspapers nicknamed the fair site "Sunset City," and establishments such as the Little Shamrock (still serving drinks on Lincoln Way at 9th Avenue) moved in to accommodate the crowds.

The Inner Sunset slowly attracted more residences, often only small islands of two or three houses at a time. In the mid 1890s, enterprising bohemian artists created homes at Ocean Beach out of recycled horsecars and cablecars, naming the community "Carville." (More "respectable" residents of the Carville area soon called it "Oceanside.") In 1905, William Crocker's realty company began the first large housing development on the western edge with Parkside, built up around 20th Avenue and Taraval Street.

The 1920s and 1930s brought developers such as Ray Galli, the Stoneson Brothers, the Doelger Brothers, and others who took advantage of the availability of new FHA loans to construct row upon row of affordable single-family housing. By shortly after World War II, the sand dune desert had been filled in with a sea of stucco homes.


Sunset Articles

  • Podcast # 393R: Rousseau Brothers Realty (Repodcast)

    You can't miss spotting a Rousseau-built "Storybook" home in the Sunset. Special guest Michael Lange joined the pod back in 2020 to tell the story of the Rousseau brothers and how they developed their distinctive homes across the West Side of San Francisco in this classic episode rerun of Outside Lands! (Outside Lands San Francisco Podcast Aug 9, 2026)
  • Podcast # 606: Short Stack No. 32

    Peter Hartlaub joins Rebekah and Drew for one final Short Stack as a guest host- this time covering the long and chaotic history of Golden Gate Park's bison herd (escapes included). Then it's back to Rebekah and Drew digging up some interesting articles from the archives 25, 50, 75 and 100 years ago! (Outside Lands San Francisco Podcast Jul 20, 2026)
  • Podcast # 605: Meet Alex Spoto

    Nicole sits down with WNP's newest board member, Alex Spoto, to chat about dynamic approaches to history, his work at the Tenderloin Museum, and what makes the west side special. (Outside Lands San Francisco Podcast Jul 12, 2026)
  • Podcast # 518R: Michael Durand (Repodcast)

    Nicole talks with the person who kept newspapers alive in the Outside Lands, Michael Durand, former owner and editor of the Richmond Review and Sunset Beacon, in this classic episode of Outside Lands San Francisco. (Outside Lands San Francisco Podcast Jun 14, 2026)
  • Podcast # 586: The Partingtons

    To close out 2025, Nicole and Drew explore the history of the Partingtons, a family with a huge impact on San Francisco’s art scene. (Outside Lands San Francisco Podcast Dec 30, 2025)
  • Podcast # 582: Short Stack No. 19

    Nicole and Rebekah return for another Short Stack! Nicole shares her thoughts and hopes for the preservation of the historic Mother’s Building — formerly part of Fleishhacker Pool — before the pair dive into “On This Day” articles from 25, 50, 75, and 100 years ago. (Outside Lands San Francisco Podcast Nov 2, 2025)
  • Podcast # 448R: Presidential Visits to the Outside Lands

    Attention was always lavished on US Presidents when they visited Downtown SF. But it was even more notable when they traveled to the West Side. Former WNP Board President, Arnold Woods, shared his research for an article he penned on presidential visits to the Outside Lands in this classic episode rebroadcast. (Outside Lands San Francisco Podcast Oct 11, 2025)
  • Streetwise: Summertime in the Western Neighborhoods

    Celebrate San Franciscans favorite season ( Jul 7, 2025)
  • Podcast # 570: The Surf Theater

    Join Nicole and Drew as they explore the history of the Surf Theater—a beloved Outer Sunset landmark once located at 46th and Irving—and the vibrant community and memorable figures who brought it to life. (Outside Lands San Francisco Podcast Jul 5, 2025)
  • Podcast # 563: Nora Lalle & Richard Sexton

    Nicole sits down with Nora Lalle—artist and publisher of Pamplemousse Magazine—and photographer Richard Sexton to discuss their exciting recent and upcoming collaborations, the creative inspirations behind their work, and their deep love for San Francisco. (Outside Lands San Francisco Podcast May 10, 2025)